photokina Hits the Airwaves with BoinxTV

by Cara -

A highly anticipated bi-annual event held in Cologne, Germany, photokina is the world's largest photography and imaging trade fair in the industry. A product of Koelnmesse, Cologne's largest trade fair company, photokina attracts an immense gathering of professional and semi-professional photographers, and imaging aficionados alike. The fair brings together new products, trends and the world's leading photo and imaging brands for an unparalleled, virtually eye-popping event line-up.

This past year, photokinaTV, the official podcast of photokina, hit the airwaves with official TV partner, FotoTV, the world's largest WebTV station for photography available online at fototv.com and fototv.de. Looking to make "podcast magic" with a smooth and fresh delivery method, German IPTV 2009 Award-Winner, FotoTV, turned to our revolutionary live production, "studio-in-a-box," software - BoinxTV. Serving as the technical power behind FotoTV, BoinxTV delivered daily photo news, trends, products, interviews, and highlights of the 6-day photo bonanza - via photokinaTV - to imaging enthusiasts all over the world ia a tailored and tantalizing online podcast.

Presented with the opportunity to deliver groundbreaking photo news and trends to millions of viewers around the world, FotoTV sought a modest alternative to the complexities and nuances of most higher priced production machines. Utilizing our unique "studio-in-a-box" production platform in the past to create various online photography news broadcasts and podcasts such as FotoTV.News and FotoTV.Tech, the WebTV station was familiar with the BoinxTV workflow and unparalleled technical support. Thus, it was a natural choice for them to leverage our all-in-one production capabilities for this special project.

Click here to read more about BoinxTV's trip to photokina and the debut workflow that broadcasted the photography event from the never-before-seen "FotoTV Glass-Box Studio."

UPDATE: Read the full article...