At NAB, broadcasters from small TV stations to University media teams told us that their biggest challenge is engaging the viewers and that many were looking for social media integration to foster a stronger relationship with their viewers. mimoLive 4.3 delivers great tools to help with that without breaking the bank.
A new Social Media Source in connection with new and updated layers offers these features:
Moderating and answering comments on air is the key to successful audience engagement. mimoLive now offers an affordable and easy way to monitor incoming comments and to put them on air for the audience to read along. Comments can be shown as a continuous flow or one by one. The new Social Media source lets you grab the comments of any live video stream your Facebook account has access to.
User reactions to your live stream are a great way to let viewers participate. For example you can let them vote on an issue and display the results in near real-time in your stream. Audiences love to give feedback like this and it’s a great way to ensure a high level of interaction with your post.
Facebook Page Likes
A bigger audience is always better and giving them the gratification of seeing the counter go up in your live stream when they click on that Like button on your page will help you to grow yours. The counter can be linked to any of your pages and shows the number of Likes in almost real-time.
For more changes and fixes, see the mimoLive 4.3 release notes.